Grow Your Mailing List
Correct ways to collect emails:
- Sign-up form on your website
- A pop-up box on your website
- Sign-up form on social media outlets
- Have a sign-up sheet at events, booths, parties, etc.
- Have a sign-up sheet at checkout.
- Ask existing recipients to share your newsletter
- Forward or post requests on social media
- Run a special/bonus for new email sign ups!
- Offer free tips/handouts/etc for signing up
- ASK PERMISSION!!
Wrong ways to collect emails:
- Add everyone from your inbox
- Pay for email lists
- Collect business cards at networking and social events
- Raid your friend’s inbox that forgot to log out of his/her account
- Gather all the emails in your aunt’s forwarded email
- Collect emails attached to others social media accounts
Get the idea? Collecting email addresses the right way may be a slower process but people that want your emails, will receive them and you are less likely to be marked as Spam! It will also better for your reputation - personal and business. What creative ways have you used (or heard of people doing) to increase your (their) email database - good or bad?
If you need help with anything listed in the “proper way to collect emails” I am happy to help! Call me at 804.402.0084 or email me at [email protected].
